Craig Sterler – Creative Jedi

MEET CRAIG

Craig Sterler began his career path at a very young age, while still in grade school he studied at the New York Art Students’ League in Manhattan, NY. This is the same school where Norman Rockwell and Georgia O’Keeffe studied. He was then one of only 140 art students accepted into the prestigious New York State Summer School of the Arts Program, which was a college level program that he completed before entering high school. Mr. Sterler then went on to attend college at Rochester Institute of Technology, and graduated with degrees in Graphic Design, Illustration, and Industrial Psychology. While simultaneously working for the Rochester Riverside Convention Center’s Riverside Production as a Lead Designer and installer.

 

Mr. Sterler has 30 years of experience in event planning, development, production and execution of special events of all sizes. From the very beginning of his career he worked on events for celebrities and designed backdrops for national touring acts as well as producing some of the most memorable events for large corporations. Mr. Sterler also created many murals and designed interiors for businesses on Long Island, Rochester and New York City.

 

Shortly after college, he started his own business, Sterler Productions. He designed and produced events for Fortune 500 companies, and various sports celebrities as well as specializing in audio/visual, print, graphic design, video production, custom décor, and overall event management with an emphasis on being innovative and creative. Mr. Sterler has a unique style for overseeing and supervising large crews as well as working hand in hand with clients. Over the years, he has produced hundreds of events, meetings, road shows, and tradeshows around the world.

 

Mr. Sterler is most well-known for his creativity, integrity, work ethic and problem-solving abilities. He doesn’t believe in the words “I can’t” or “It can’t be done.” he always loves a challenge. Nothing worth it comes easy and nothing easy is worth it.  He truly believes that standing by your word is what defines you as a person. Finishing a job or project no matter what stands in your way personally or professionally makes you stronger as an individual. Being creative in solving problems makes you an asset to your clients.